BRAND STORY
When an ordinary day becomes more precious
During treatment, even the small things we once passed by — what we eat and what we put on our skin, what we wear and the spaces we spend our days in — call for careful choices. Searching for each product one by one can become a real worry and burden, for patients and for the families who stand beside them.
JOJU Care began with that very worry.
JOJU Care began with that very worry.
Keeping in mind a body and a daily life that need more attentive care, and wanting families to choose with a little more peace of mind, we look closely at each product’s ingredients, intended use and ease of use — and have brought the care products everyday life calls for together in one place.
Clear, easy-to-understand information instead of exaggerated promises. Choices you can trust instead of flashy words. That is how we will stay close to patients and their families.
A wish to stay together for many years to come —JOJU
The name JOJU was inspired by 長寿 (chōju), the Japanese word for ‘longevity’. Into the name ‘JOJU’ we placed our wish that the time you share with the people you love may last for many years. JOJU is a deep-sea shark friend who came from the depths of the ocean, carrying the vitality of a long life. Like the wish held within that long life, JOJU is always with you and your loved ones on the long journey you walk together for your health.
From the small care of today to the warmth that carries into tomorrow. Beside you and your family,
